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2025 new awards program

Nominate a GTM Leader Driving Real Impact

Do you know someone building systems, aligning teams, or scaling go-to-market execution?
Nominate a top GTM operator for the 2025 GTM Leadership Awards

who should you nominate?

We're Looking for the Builders Behind the Scenes

These awards celebrate the operators driving growth, not just with ideas, but with execution. We want in-house leaders who:

  • Use systems like HubSpot, Marketo, or Salesforce to power GTM functions
  • Design and own key GTM processes (revops, lifecycle programs, sales enablement, onboarding, etc.)
  • Deliver measurable results: speed, scale, alignment, or efficiency
  • Lead meaningful transformation within their teams or companies
  • Elevate the entire GTM engine through operations
Judging criteria for GTM Leadership Awards nominations: impact, innovation, execution, leadership

What Makes a Strong Nomination?

We're Evaluating Impact, Not Job Titles

You don't need to be a VP to make the list. Finalists will be chosen based on:

  • Operational Excellence – How well does this person drive alignment, process, and performance?
  • Business Impact – Have they moved the needle on revenue, retention, or efficiency?
  • Innovation – Are they pushing boundaries with how systems and teams work together?
  • Clarity of Story – Can we clearly understand what they've done and why it matters?

What’s Ahead

Key Dates

Track the full GTM Awards journey: when to nominate, how judging works, and when winners are announced.
  1. 12 PM ET 9 AM PT

    Nominations Open

    August 26, 2025

    Submissions go live! Nominate standout operators in RevOps, MarketingOps, SalesOps, or CX who are moving the needle behind the scenes.

  2. 3 PM ET 12 PM PT

    Nominations Close

    September 26, 2025

    This is the final day to submit. Don’t miss your chance to spotlight someone who’s driving real impact in GTM operations.

  3. 12 PM ET 9 AM PT

    Winners Announced

    Early October 2025

    The Top 40 GTM Operators of 2025 will be revealed — a curated list of leaders shaping the future of GTM execution.

  4. TBA

    Live Spotlight Webinar

    Late October

    Join a live roundtable with select honorees as they share the systems, strategies, and plays that earned them a spot on the list.

YOU MAY NEED TO KNOW

Frequently Asked Questions

Who can I nominate?

You can nominate a teammate, client, industry peer, or even yourself. We’re looking for standout contributors in RevOps, MarketingOps, SalesOps, or CX Ops—anyone driving measurable impact behind the scenes.

Do nominees need to use a specific platform?

Nope. These awards are platform-agnostic. Whether they work in HubSpot, Salesforce, Marketo, Zendesk, or something else entirely—it’s the impact that matters, not the tool.

What makes for a strong nomination?

Great nominations showcase clear results, thoughtful systems design, and leadership through execution. Be specific—metrics, tools used, before-and-after outcomes, and examples all help your nomination stand out.

When will winners be announced?

Nominations close on September 26. The Top 40 honorees will be announced in early October, followed by a live webinar spotlighting select winners and their work.

GTM Leadership Awards

Nominate a GTM Leader!